Club W | The Stitch Fix of Wine

Hello lovelies!

I cannot believe how the year is flying by! Adjusting to a new job and getting settled in our new home has been a whirlwind, but 2015 has been shaping up to be a good one. I typically like to write my blog posts around items I’m swooning over and products and services I am infatuated with. Well – this one is no different.

As we’ve seen, monthly subscription boxes have taken the world by storm. From treats for your dogs (BarkBox) to makeup (Birchbox & Ipsy), to clothing (Stitch Fix) to fashion jewelry (Rocksbox) to children’s clothing (Citrus Lane) to even having recipes and fresh ingredients delivered right to your doorstep (i.e. Blue Apron – although there are a plethora of others), the consumer shopping experience is changing dramatically. It not only offers convenience, but also a unique, personalized experience that you do not receive in a normal retail environment.

Being the marketing junkie that I am, this is all truly a dream. Why? Because it’s the perfect example of why Big Data is changing the experience of the customer. Most of these sites have you take a survey to determine your taste, likes and dislikes and based on your feedback, a carefully cultivated subscription box of hand selected items is delivered right to your door. Not only does this offer a customer the option of providing continual feedback on what they received so the company can continue improving the user experience, but also allows the consumer to try products they may not have been exposed to before. Not to mention, the packaging and marketing collateral in these boxes are usually swoon worthy.

So enough of my marketing soapbox…here is what I have to share. To all my wine lovers out there – let’s talk about Club W. Today, my boss received a beautiful box today that immediately grabbed my attention. Of course, I had to ask what was in the box which is when she proceeded to tell me that she signed up for something called Club W – a subscription box of wine.

Now if you know me, I had to do it. Why? A. I’m a sucker for this stuff and B. come on, it’s wine. So why is this subscription box so cool? You sign up, take a survey regarding your taste and palate and then Club W selects different wines that you might like based on the answers you provided. See below for my personal user experience – it was exceptional.

Step 1: Take the questionnaire to determine what your “Palate Profile” is.

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Step 2: Club W hand selects wine based on your taste and provides their recommendations (you can also change the settings to display up to 12 different red wines and 6 different white wines).

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Step 3: Learn about the wine: you can hover over each bottle for a description or you can watch a video showcasing their wine experts diving deep into the flavors of each bottle.

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Step 4: Add your bottles to your cart and check out! FYI – They are running a killer promotion right now and most of their bottles of wine only run around $13/each.

Step 5: After you receive your order and try out the wine, Club W invites you to review the different bottles you received.

Y’all – I’m simply bursting with excitement over this! I should receive my Club W box soon (expect a follow-up post on it). But in the meantime, check out the wines below that were recommended for me! Stay tuned – I’ll keep you posted on how it turns out! Interested in trying it out too? Get a discount using my promo code link: https://www.clubw.com/jarminoei

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{ From City Chic to Suburban Simple }

Alright lovelies…I know it’s been a few weeks since I last posted. And no, it is certainly not normal. I am a blogger that posts weekly but I had to take a brief hiatus for a very good reason. But do not fret – I’ll be posting regularly again now that things have calmed down. So what exactly has gone on in this duration that has caused a slight pause in posting?

Welp…if you did not know, the hubs and I were looking to purchase a home. We had lived in the Plaza Midwood neighborhood for almost a year and as much as we have always loved the area, we realized quickly that the space was getting a little too tight for us. We were in a historic bungalow which had such great charm, however, to put it frankly, we needed more room.

We had been working with our real estate agent for a few months and kept finding ourselves either losing out on a house because we did not move fast enough or ended up in a bidding war because a house had multiple offers. The housing market in Charlotte is pretty hot right now and with it being inundated with buyers, not a lot of inventory and low interest rates…it was a recipe for frustration. I was down and out a few weeks back because we had lost a bidding war on a house and I had not felt defeat like that in some time. However, a week after the bad news, our dream home came on the market. So Reader’s Digest version: we put in an offer sight unseen the day it came on the market with a time table (we asked for a response from the seller by 5pm that day in order to avoid another multiple offer scenario – yeah, we played hard ball) and I went to scope out the digs on my lunch break that day. Risky? I’d say so. But I just had warm fuzzy feelings about this home and we went with our gut instinct.

Needless to say…it ended up working out in our favor and I am proud to announce that on May 26th we closed on this gorgeous southern colonial.

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I will say that I am and always have been a big believer in fate. Everything happens for a reason and sometimes, you have to believe. Not just say you believe, but actually live it by letting the cards fall how they may, putting your best foot forward, thinking positively and not letting a hit or setback deter you from still pushing forward.

Although Shahin and I have always been big into “city living” we have officially traded it in for a more simple, suburban lifestyle. Does that mean we have aged 20 years and will never go out to the bars and breweries we used to enjoy? No. It just means that we have taken a new direction in our life and marriage and are so excited to make this house a home.

Stay tuned for home update posts as I see many projects in our future! In the meantime, enjoy some other great shots of our new abode below. Enjoy!

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{ beautiful front door }

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{ living room and lots of windows }

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{ dining room }

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{ Our garden of aloe, tomatoes and radishes }

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{ the back }

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{ ivy trees and a pretty sweet shed }

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{ a pretty incredible back deck }

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{ back deck love }

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Food Truck Frenzy

In case you haven’t heard…food trucks are all the rage. Of course they have been for quite some time, particularly on the west coast. But my beloved city, Charlotte, is experiencing a large growth in the food truck game lately and I can’t lie…I’m kind of loving it! I am big on doing everything on a local level – supporting neighborhood businesses is big for me. Especially because I am a native Charlottean and I love nothing more than standing behind those who put their heart and soul into a vision and made their dream a reality. NoDa Brewing Company being one (yay craft beer) but also my dear friends, Kevin and Matt, who have started their very own food truck, New Wrap Order.

This was something I’ve heard Kevin talk about through the many years he has been in my life. And rightfully so, the guy is talented. He went to Johnson and Wales for culinary so let’s put it this way – he knows what he’s doing. When he told the hubs and I that he was going for the gold, to say we were excited for him is an understatement. Watching Kevin and Matt take a dream and see it through has been inspiring. Nothing tugs at my heart strings more than seeing someone take a leap of faith, put everything they have into something and to put it frankly…make it happen.

Two nights ago, we attended a family and friends night Kevin and Matt hosted for their food truck. In light of their first real event/public launch of their truck today (Food Truck Friday in Matthews), I am sharing my favorite food trucks in town and also the ones I am dying to try! Enjoy!

New Wrap Order (the new kid in town)

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Exhibit A – Kevin & Matt’s food truck, New Wrap Order. New Wrap Order is exactly what you would think: internationally inspired wraps but also bowls for all of you avoiding carbs! Two night ago, I tried the Caribbean Wrap – Jamaican jerk sauce, crispy plantain chips, black beans, white rice and toasted coconut (and comes with your choice of meat – I picked steak). I also got to to taste the “wonchos” – think nachos with wontons instead – and there are three different kinds: Traditional, American and Asian Style! Let me tell you…the Asian Style was out of this world. I am confident that they are going to kill it in the food truck game and excited to watch it come to fruition! More information can be found here.

Ooowee BBQ

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Now, I thought I had tasted the best BBQ in Charlotte as we frequent Midwood Smoke on a fairly regular basis. But I have to say, Ooowee BBQ definitely gives them a run for their money. I was fortunate enough to try their food at NoDa Brewing a couple of weeks ago. No words. The BBQ is ridiculously on point and the mac and cheese is killer. Not to mention they do a little something called BBQ Sundaes…and it is exactly what you would expect. Layers of mac and cheese, baked beans, your choice of meat, dry rub cole slaw and topped with BBQ sauce. They even serve it in a sundae container. Lots of points on creativity but even more on the cuisine itself. More information can be found here.

Papi Queso

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If you know me, you know I love cheese. Better yet, grilled cheese. So you can imagine how this food truck won my heart long ago. This is not some plain, boring grilled cheese – this is grilled cheese on steroids! From mushroom gruyere to a grilled cheese with prosciutto and honey walnuts…this truck is on point. More information can be found here.

The TIN Kitchen

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In my opinion, TIN Kitchen is a Charlotte food truck staple. They offer a little bit of everything – from tacos to quesadillas to salads and sliders – everyone will dine happy here. My personal favorite is the Chicken Tinga Tacos — chipotle chicken braised with tomatoes and charred onions, topped with salsa verde and queso fresco crumbles and scallions. This is a food truck that I will continue to support for life. More information can be found here.

Maryland Crab Co. 

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Have you ever wanted fresh seafood? I know…it sounds strange that a food truck could potentially provide this but believe it or not, Maryland Crab Co. does! This food truck launched in 2013 and it has been a great addition to the town. They found that people could not find fresh seafood in Charlotte and why would they? After all, we are no where near the coast. However, Maryland Crab Co. brings fresh MD crab to the Queen City. From soft shell crab to shrimp to crab cakes – this place has it all. More information can be found here.

King of Pops

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So…it’s not a truck per say. But same kind of concept. If you have not had the luxury of eating one of these popsicles in your life, you are doing a disservice to yourself. I am quite serious. King of Pops has little carts all around Charlotte and their mission is to bring fresh, all-natural popsicles to the area…and they definitely deliver on their promise. They have a schedule that you can check out on their site that tells you exactly where they will be. They provide an array of seasonal pops as well as some staples. With flavors like Cereal Milk Fruit Loops, Chocolate Tarragon, Coconut Lemongrass, Grapefruit Mint, Lemon Ricotta (my personal fav) and Pineapple Cilantro – you will never be disappointed with the selection. More information can be found here.

Now…the trucks I have not tried yet but am dying to…

Yummi Banh Mi

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Okay, so I am not 100% sure what this truck is about other than one thing…bahn mi. A delicious, traditional Vietnamese sandwich. I’ve seen it driving around Charlotte and I’ve actually contemplated following it (is that weird?). At any rate, I will be finding this one soon so I can get my hands on a delicious sandwich! More information can be found here.

Sugar Handmade Gourmet Donuts

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Yeah…I have no shame admitting that I love donuts. I don’t do them regularly but when I do, I want a good one. Don’t get me wrong, I love cupcakes too but there is something really fresh and almost chic about gourmet donuts. Everyone sees Krispy Kreme and Dunkin’ but a homemade donut just simply cannot be beat. When I saw this food truck the other day I nearly peed my pants (not really, but you catch my drift). I mean, they have a beignet donut for goodness sakes. This is definitely a food truck worth trying! More information can be found here.

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In Bloom | Swoon-worthy Vases

Happy almost weekend, lovelies!

Although the weather in the Carolinas has felt more like Seattle lately than the sweet south, it definitely makes me look forward to the beautiful weather to come! And as the saying goes, April showers bring May flowers — no truer words could have ever been spoken. With that being said and keeping this theme in mind, what better way to showcase your May blooms than with a beautiful vase? Vases are both functional and make great statement pieces in your home. Below are a few of my favorites that I’ve been eying (and I may or may not own #6). So instead of letting this dreary weather bring me down, I’m going to daydream about sunshine and fluffy, soft peonies in a gorgeous vase. Enjoy the selection of pretties below!

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1. Pineapple Mercury Glass Vase, $31.43 {from Horchow}  2. Pearl Place Rosebowl, $75 {from Kate Spade}  3. Paisley Park Coral Bud Vase, $22 {from Fitz and Floyd}  4. Indigo Aishe Vase, $24 {from Pure Home}  5. Neon Pink Wire Floral Vase, $27.15 {from Oliver Bonas}  6. Adra Vase, $39.95 {from Crate & Barrel}  7. Clear Heirloom Vase, $14.99 {from Target}  8. Aqua Frosted Bottles, $39.95 {from Pier 1}  9. Maine Tall Vase, $76 {from Neiman Marcus Last Call}  10. Olivia Vase, $49.95 {from Joss & Main}

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Spring into Spring | From Day to Night

Hello lovelies,

Spring is in the air! Although Autumn is my favorite season, Spring would have to be a close second (and I can’t say that I’m sad to see the Winter blues become a thing of the past). Everyone in my neighborhood is out and about – walking their dogs, entertaining outside, riding their bikes and going on runs (which I’ve managed to squeeze in after work a few days this week). Speaking of work, the warm weather has me thinking ahead in regard to my professional wardrobe. Between starting a new job (it’s hard to believe I’ve been with my new company for over a month now) and all of the wedding festivities the hubs and I have coming up (four weddings this year, two of which we are in) — I thought it would be a fun twist on a Spring post to incorporate a day and night time look by using many of the same pieces for both. After all, I’m certainly not made of money (although in my dream world I am) so I need to be extremely functional and realistic with these various expenses approaching! Alas, below is a fun little professional and evening guide that I’ve put together and they include some of my favorite items that I am currently obsessing over. Enjoy!

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1. Nars Audacious Lipstick in “Brigitte”, $32 {from Sephora} I’ve been a Mac lipstick girl my whole life…and my collection speaks for itself. However, one of my bests, Heather, purchased one of these bad boys for me during the holidays because she absolutely swore by it. But really though, can Nars do any wrong? The Audacious line is like no other lipstick line that I have personally experienced. The colors are super pigmented, long-lasting and have this ultra soft, creamy texture. I own the color “Brigitte” which is a nude rose. It is the perfect color for Spring and transitions extremely well from day to night.

2. Factory Metallic Tweed Tweed Panel Heather Sweater, $52.50 {from J. Crew Factory} J. Crew always does it right and metallic is hot this season. I particularly adore this sweater because it is something a little out of the ordinary and can be dressed up or down. I love mixing and matching colors and patterns and adore how it looks against the neon skirt (reference #6).

3. Balenciaga Roseblanca Perfume, $100 {from Sephora} I received this scent as a gift back in December and it is truly becoming a regularly worn scent during these warmer days! It’s the perfect amount of floral without being too sweet – think clean, fresh and a little valiant with scents of rose, white woods and citrus notes.

4. Light Pink Embellished Prom Dress, $240 {from River Island} This dress may not be the lightest on the pocket but it is one that you can wear over and over again. I’m okay with spending the money on good, quality items – particularly cocktail dresses because you can always keep them in your arsenal. Not to mention, with all of the wedding festivities occurring over these next few years (hey, we’re at that age), it makes sense to pick something lovely (like this number) and recycle! This dress…no words. It speaks for itself.

5. Laura Mercier Radiance Foundation Primer, $34 {from Sephora} Y’all – this stuff is life changing. If you are looking to achieve the “fresh face” look this Spring, this primer will exceed your expectations! I like to mix it with my foundation before applying and the outcome is soft, radiant, dewy skin. Just dab a little on your face during the day for some highlight and go a little heavier in the evening.

6. Dickins & Jones Neon Skirt, $47.61 {from House of Fraser} I love, love, love neon! If there is a way to implement it in my wardrobe, I absolutely jump on it. However, neon can be tough to pull off in a professional environment. But it can absolutely be done and with this beautiful pencil skirt paired with the cool, neutral J. Crew Factory sweater (see #2) as of the intensity of the neon is toned down and you have one chic, pulled together look.

7. Gemini2 Patent Court Shoes, $70 {from Top Shop} Patent nude pumps are a must-have in anyone’s closet. They are super versatile and can go from day to night seamlessly.

8. Factory Stone Burst Earrings, $14.50 {from J. Crew Factory} I love these little cluster earrings! They are delicate but can add a pop of color and allure to your outfit. They look fantastic for both day and night and the best part? They’re a steal at just $14.50!

9. Essie Baby’s Breath Nail Polish, $8.50 {from Beauty.com} I’m an Essie advocate through and through. I’m also a huge fan of neutral polish, particularly in the Spring. This is hands down one of my favorite Essie colors because it’s the perfect amount of pink without being overkill. It’s soft, creamy and a functional nude polish to add to your collection.

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Nominated for the “One Lovely Blog” Award

Hi lovelies!

I’m excited to announce that I’ve been nominated for the “One Lovely Blog” Award by Stephanie of Coffee and Couture! Thank you so much for honoring me with this, I am very grateful! This nomination provides an opportunity for bloggers to share a little more about themselves in an effort to get to know one another a little better within the community.

 

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In addition, accepting the nomination requires the following:

  • Thanking the person who nominated you by responding with a blog post in regard to the award.
  • Usage of the One Lovely Blog Award logo.
  • Nominating 10 blogs that you read regularly and notifying the blogger of their nomination.

So without further adieu, below are some fun facts that you may not already know about me:

  • I am obsessed with animals – particularly dogs. In fact, my social media newsfeed consists of predominantly rescues. I secretly enjoy torturing myself and I couldn’t tell you why.
  • One day, I will live at a beach…but also own a house in the mountains.
  • My favorite food would be a toss up between cheese, sushi and chocolate.
  • I love man buns. There, I said it.
  • Attending a music festival is on the top of my bucket list.
  • I jam out to T. Swift on the reg. No shame.
  • But first, coffee. Always coffee.
  • I watch documentaries frequently.
  • I am fascinated with fashion history – the silhouettes, the designers of the time, the subcultures, the social and historical influences…all of it.
  • I’m a demographic and psychographic data junkie. What can I say? Marketing runs through my veins.

I would also like to give a special shout out to all of my loyal readers because you are what keeps me keepin’ on! XO

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You Are My Sunshine | Baby Gift Guide

Hello, lovelies!

Now, don’t get it twisted — this is by no means a pregnancy announcement. But I decided to do a special post for the little ones because many people I know are starting families or adding on. In fact, one of my very best friends since high school, Sarah, is expecting baby #2 and will be welcoming a sweet little boy into the world this summer. I could not be more ecstatic for her and her family!

For those of you who are attending an upcoming baby shower, below is a fun little gift guide full of products that I find ridiculously precious and have already picked out for my favorite mommies out there…and perhaps my hypothetical child. This is beyond any other gift guide you may find, rather, something a little more unique. Enjoy!

You Are My Sunshine

1. Tiny Cottons Big Camper Tee, $34 {from Milk + Bots}  2. The Giving Tree by Shel Silverstein, $12.69 {from Barnes & Noble}  3. Acorn Clip On Bow Ties, $5.50/each {from Lennon and Co Etsy Shop}  4. North Carolina Baby Teether, $12 {from Little Sapling Toys}  5. Quilted Chambray Bear One-piece, $39.95 {from Baby Gap}  6. B is for Bagel One-Piece Body Suit, $20 {from Garbella Etsy Shop}  7. Rose Gold Moccasins, $60 {from Freshly Picked}  8. Plush Sloth Friend, $46 {from Finkelsteins Etsy Shop}  9. Baby Shark Robe, $29.99 P {from PersonalizeItBABY Etsy Shop}  10. Popsicle & Donut Banners, $35/each {from Little O & Co} 11. Twinkle Twinkle Tee Pee, $199 {from Banana J Creations}

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